BrightStores | Denver, Colorado
BrightStores is a local Denver software developer that builds storefronts for online businesses to sell their promotional gear. So when they were ready to take their branding from generic to bursting-with-personality, we were here for it.
We started the BrightStores redesign by taking a look at what their current branding had, didn’t have, and how we could improve. Even though they’ve always had designers on staff, they never established cohesive brand guidelines. We remedied that by formalizing what they already had, refreshing the logo, expanding the color palette, creating new brand assets, and redesigning their website. Just to start.
We continue to work together on new campaigns and marketing materials to build and expand the BrightStores brand. The more their business comes alive, the more it gains traction!
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WHAT WE DID:
Logo Redesign
Color Palette Development
Typography
Custom Brand Patterns
Custom Doodle Illustrations
Social Media Profile
Social Post Templates
Sales Sheets
Email Designs
Print Ad
Slide Presentation
Website Design
User Experience
Blog Design
logo redesign, brand + website redesign for software co.
"I can't even count the real-life benefits our rebrand has had! Lindsey is nothing short of a miracle worker! We needed someone who would "get" our company and breathe new life into our brand. Someone with an artistic eye and a marketing brain. We hired Six Leaf Design for a HUGE rebranding project that included updating our logo, establishing a brand identity, and designing our website. Plus designing a variety of templates and assets our team can use on the fly to create cohesive marketing materials. She created a personality for our brand, which we had never had before, and drafted a clear + concise brand guide that all our departments now strictly follow so our clients have an immersive experience with every touchpoint.
Lindsey is incredibly creative, funny, and an amazing partner to work with. The rebrand has not only made us attractive to our clients and prospects, but also new hires to our company."
Lucy Taylor // Marketing Manager, BrightStores
ready to do this whole brand + website thing?
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