Getting Started with SEO

So, you’ve taken the plunge and invested in a shiny new website for your business to take things to the next level. But what good is even having a website if no one can find it? That’s where SEO comes into play. 

SEO stands for Search Engine Optimization and it essentially means making your site visible for search engines like Google and Bing so people can find you when they search. The tricky part is that no one knows exactly how the algorithms these search engines use work (because that’s basically their secret sauce). But we do know some things you can do to improve your chances of getting listed and therefore found by potential customers. If you’re not quite ready to invest in hiring an SEO expert, there are a few simple things that you can start doing today to help your website get noticed.